"Love it!" doesn't help you build. "It's confusing" doesn't tell you what to fix. Customer feedback forms collect sentiment, not signal. You end up with a pile of 4-star ratings and vague praise that doesn't inform any product decision.
"What frustrates you?" → "Some things are confusing." (from a paying customer you can't follow up with)
"What frustrates you?" → Specific details about what page, what action, what happened — because the probes kept asking until the feedback was actionable.
Pluck's probes push past vague sentiment: "What specifically confused you?" "When did this last happen?" "What were you trying to do?" If the customer's AI has access to their usage history — support tickets, feature usage — it can add specifics automatically. You get feedback you can route to a specific team and act on this sprint.
When an answer is too short, Pluck nudges the respondent to go deeper.
Who this is for
Product managers, founders, customer success teams — anyone collecting feedback to drive roadmap decisions.
Free to start. Create your first form in 2 minutes.